Marc Jacobs Teams Up With Coca Cola Light

When you combine fashion and Coca-Cola light®, you are bound to get a sparkling result. That's the tag line that resonated with the announcement of the latest fashion forward campaign that will tantalise your taste buds. Straight from the runway ... introducing ... Coca-Cola light® and Marc Jacobs Sparkling Together.

Coca-Cola light® has seen international designers such as Jean Paul Gaultier and Karl Lagerfeld lend their creativity to the iconic bottle in 2011 and 2012 respectively.

This year, Marc Jacobs brings his unique vision to the brand, uniting the stylish and light-hearted personalities of both icons. Inspired by the ’80s, ’90s and ’00s, the chic designs capture a celebration of women through the decades, with a whimsical twist–true to Jacobs’ signature style.

Jacobs’ collection exudes a youthful spirit, with provocative artistry–the perfect partner to collaborate with Coca-Cola light® .

Marc Jacobs commented,
“I feel very privileged to be the new creative director of Coca-Cola light® in 2013 and put my stamp on the Sparkling Together campaign. Coca-Cola light® is an icon… and I love an icon.”

Coca-Cola light® and Marc Jacobs 330ml cans, 500ml and 2L PET are available in store this June.

PS: Gotta say... Coca Cola Light South Africa's website is gorgeous! I love the simple bu cool template. It's fresh and just serves its purpose without bombarding

your eyes with clutter.

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