Etv Named Best TV Service Provider

e.tv has been awarded the best TV Service Provider in the 2013 Sunday Times Top Brands survey conducted by TNS Research Surveys on consumers’ usage and ratings of brands across a number of categories. The award was awarded in the Top of the Crop Consumer categories. 

Now in its 15th year, the annual Top Brands survey is one of the most notable brand awards in the country. The winners are identified through research.  

“Generally, market-surveys focus on usage, delivering a skewed impression of a brand’s future market relevance,” explains Esme Deken, Times Media, Head of Marketing Intelligence. 

“In addition to measuring usage, the methodology we employ in the Sunday Times Top Brands Survey measures the concept of relative advantage. We look at how non-users perceive a brand, indicating its inspirational pull relative to other brands in the category.”

Group Head of e.tv Channels, Monde Twala, had this to say about the accolade; 

“It’s a great honour to be recognised as the Top TV Service Provider across all TV channels in South Africa. e.tv strives to make an impact on the lives of South Africans by delivering quality local and international  programming. Our programming mix is relevant, bold and well-targeted to entertain and inspire.  Acknowledgements such as the Top Brand survey affirms the fact that our viewers value our offering and efforts to be the entertainment destination of choice,”  

e.tv was named with  SABC 1 and DSTV premium. 

Early this year it was reported that e.tv is now officially South Africa's second most watched channel. 

Congratulations to the channels.