Brutal Fruit Launches Mango-Goji Fusion

Lol, I cannot vouch for the party because I was not invited. This just landed in my inbox as a press release.

Press Release:

The ever-fabulous alcoholic beverage, Brutal Fruit, launched its latest variant, Mango-Goji Fusion at The Venue, in Greenpark. Inspired by the theme Shake What Your Mamma Gave Ya! - the launch event lived up to expectations with a fun fusion of dance and fashion, dazzling Joburg’s most avid partygoers.

First launched in 2002, Brutal Fruit continues to create fresh and innovative variants, catering for the uber cool and urban spirit cooler fanatics. Mango-Goji, which launches right in time for summer, commissioned five celebrity stylists to put together the ultimate party outfits, which were showcased on the night. 

“ Brutal Fruit has always been known for its exciting and innovative variants and this year is no exception with the latest variant being Mango-Goji. As a new addition to our family, we are confident that Brutal Fruit consumers are going to enjoy this fresh, exciting drink this summer,” says Lulama Mahanjana – Brutal Fruit Assistant Brand Manager. 
Hosted by SABC 1 Presenter Pearl Modiadie, the event culminated in a dance tribute by popular Jozi outfit Vintage Dance Crew. The highly sought after dance group took guests on a musical journey with performances of the world’s iconic choreographies such as Michael Jackson’s Thriller, Mafikizolo’s Khona, Beyonce’s Single Ladies and Janet Jackson’s Rhythm Nation. The tribute really demonstrated that Mango Goji Flavour Fusion is the ultimate drink for party people.

With an invitation that spelt out that the event was a fusion of fashion and dance, South African celebrities and party revelers put their best feet forward to celebrate the arrival of the new beverage. Some of the celebrities in attendance included Maps Maponyane, Celeste Khumalo, Leroy Gopal, Eda Rose, Thando Thabethe, and Expresso’s Lee-Roy Wright to mention but a few.

The highlight of the evening was the announcement of an all-expenses paid trip to the world’s party capital Las Vegas, for two lucky winners and their BFFs. For terms and conditions visit Brutal Fruit is not for sale to persons under the age of 18. 

Sounds like it was a lot of fun. Congrats to Brutal Fruit for constantly finding ways to keep their brand current and product appealing.  

Pearl Modiadie

Eda Rode
Stylist: Jerry Mokgofe

Thanks Zoe for the press release and pics.

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