Halls, South Africa’s favourite boiled candy, is awakening the senses and creating moments of clarity for consumers through their Halls Air #StaySharp campaign.

“A Halls Air #StaySharp Moment is that point of clarity when everything slots into place, says Tamryn Attwell, Mondelez SA Brand Manager for Halls. 

“However in the busy, fast paced world that we live in - we are not always on our game – and we are all prone to those ‘not sharp’ moments, when we are distracted and make silly or cringe-worthy mistakes. It’s in these moments that you wish you had a Halls to help you #StaySharp instead!”

During the campaign, Halls promoters across KZN and Gauteng, gave away half a million megabytes of mobile data in various stores. Participants who purchased a Halls stick pack from a participating Shoprite, Spar or Pick ‘n Pay Store, received a scratch card from the promoter and entered their unique code to the USSD (*120*8789#) string in order to qualify. Winners were ecstatic when they realized they had just won (1) of the (500) 1000MB data bundles that were up for grabs.

Halls Air has also been running competitions on social media where consumers are encouraged to upload their funniest ‘Not Sharp, wish I had a Halls Air’ moment to www.facebook.com/HallsSA or tweet to @HallsSA, using the campaign hashtag #StaySharp. 

The daily prizes include (1) one Halls product hamper, consisting of 18 Halls stick packs and the grand prize an opportunity to select a weekend away trip, to the total value of R50 000*. The competition runs from 20 July to 28 August 2015.

The Halls Air #StaySharp campaign will be focused around helping South Africans stay sharp every day of the week. Life can be demanding, but Halls Air is here to make your life easier – allowing you to take a moment to breathe and clear your head so that you can remain sharp and focused every day!

#StaySharp with Halls Air and refresh your senses – follow us on Facebook  and Twitter

* Please visit https://www.facebook.com/HallsSA/notesfor Terms and Conditions on USDD and Social competition, the prize values and exclusions. 

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