SABC Goes Hi-tech With New Multi-purpose Studio

The SABC has unveiled a state-of-the-art multipurpose studio which will be used for the Rugby world cup and will record productions in full HD. The studio will service SABC Sport and SABC News respectively, using the latest technology equipment and features.  The studio will be used for different set ups such as sports, news and other programmes. 

The studio comprises different elements that enable a multifaceted production to be carried out from 1 location, promoting synergy and interactivity between presenters. It includes a presentation area that promotes panel discussions and a match analysis area using hi-tech equipment.

The SABC took into account international trends in terms of constructing the new set and put in the latest technology that the world has to offer at the moment.

The studio boasts of the following sophisticated features:
  • The SABC for the first time will be able to use augmented reality in its broadcast, through the adoption of Vizrt Software. Additionally key productions by Sport and News will be done in digital HD.
  •  The studio includes 6 state of the art digital cameras, which are used to capture all in-studio shots and deliver compelling footage to entertain audiences.
  • The set has 4 big video walls that allow the broadcaster to sell more advertising space on the screens during the shows and it allows the presenters to look at the video walls and communicate with other people that are not in the studio so that they can easily connect with them.
  • The set has a touch screen which will make analysis for games more interesting for the viewer and it allows the presenter to stop and play videos and put markings on it to describe the action that is happening on the field.
  • The studio boasts of a more sophisticated lighting system using LED lighting to provide colour on the set with themes depending on what is happening on the day.
  • It features five presentation areas that allow the producers to use at any given time depending on their creativity and what they want to achieve.
The studio and set will be utilized for the first time for the Rugby World Cup 2015, which kicks off on Friday, as well as key events such as the Local Municipal Elections and the 2016 Olympic Games.

Communications Minister Faith Muthambi is adamant that the High Definition studio will help ready the SABC for digital migration.

Muthambi says this is an achievement not only for the SABC, but for all South Africans. She says the studio came at the right time where it will be firstly used to broadcast the 2015 World Cup on Friday. 
“I think we need to congratulate the SABC for the good work that they are doing in reaching our people out there. Like I indicated, the timing is so perfect because of the Rugby World Cup starting on Friday. For the community, they will be able to watch rugby from their living rooms comfortably so.”
Muthambi says this was supposed to be a three-year project that was finished in a short space of time. It's believed to have saved the SABC R11 million.

SABC Chief Operations Officer, Hlaudi Motshoeneng, says the studio has helped them to save about R11 million and it puts them on top of the list of best broadcasters in the world.
“I'm very glad that we are competing with international broadcasters. The technology is on par with international broadcasters. And I'm very excited because this is a multipurpose studio which means SABC can use different units. And the studio is exciting because it's got social media and touch screen. The colours change. If Bafana Bafana play the colours will reflect Bafana Bafana, if Springboks play it will represent Springboks.”



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