SABC3 To Broadcast Mrs South Africa Pageant

SABC 3 Celebrates women’s day by announcing the partnership & broadcast of Mrs. South Africa.

SABC 3 is now the broadcast partner for Mrs South Africa. In the celebratory Women’s month atmosphere & spirit, SABC3 is excited to have formed this partnership with Mrs South Africa, a decision based on its alignment to channels proposition, “The Stage is yours’’, giving South African women the opportunity and platform to make a difference, creating a ripple effect across our beautiful country.

Mrs South Africa is not the typical beauty pageant, it is truly a life-changing journey for the women who enter this renowned women empowerment program.

‘’We are thrilled with our collaboration with SABC 3. We feel this is the right platform to celebrate and showcase South African Women and their stories’’ – said Joani Johnson (CEO) Mrs South Africa delegates are between the ages of 25-49 years of age and are mature, driven, ambitious and most of all real, relatable women who strive to be the best versions of themselves.

“SABC3 offers a stage to all South Africans who see themselves as game-changers and aspire to use that spotlight to make a difference in their respective spaces. Our partnership with Mrs South Africa is meant to capture the essence of what drives our viewers - which is, concurring the world while firmly rooted in our country. It’s a celebration of South Africa’s progressive spirit and we hope our viewers will connect with it.” – Aisha Mohamed, Head of Bouquet: SABC3

The newly crowned Mrs South Africa will become an SABC 3 ambassador and represent South Africa internationally.

Current Mrs SA and her family

The Mrs South Africa brand showcases the virtues of South Africa, the spirit of Ubuntu, and the real relatable women of the country. Through SABC 3 Mrs South Africa aims share true South African stories, to empower and showcase true beauty that shines from within and celebrate every woman in her unique femininity.

SABC 3 will broadcast content featuring the top 25 finalists as well as the crowning of Mrs South Africa 2018, taking place at Emperors palace on the 17th November and will air on the 19th of November 2017 at 18:30 CAT.